Author: Ritika Berry
Ritika Berry
A media professional with over a decade of experience in the Indian media industry, Ritika is known for her sharp editorial sense, keen observation, and engaging storytelling. She has written extensively across diverse genres, including national news, education, business trends, and social impact stories. Her work focuses on creating well-researched, SEO-optimized articles that balance speed with credibility. With a strong understanding of India’s evolving news landscape, she brings clarity to complex topics, delivering reader-focused content that is both informative and accessible. With expertise in journalism, digital content writing, and news analysis, she consistently crafts content that resonates with modern audiences while aligning with search engine visibility and content performance standards.
For most car owners, servicing is rarely something to look forward to. It usually means planning your day around workshop visits, waiting in long queues, or postponing maintenance because life simply gets too busy. And that’s exactly the problem Maruti Suzuki seems to be solving with its newly launched QuickStop Service. Rolled out in the first phase across 8 cities, this new service format is designed to make car maintenance faster, easier, and significantly more convenient for customers. The company has been steadily expanding its service footprint, already operating more than 5,500 touchpoints across India. And honestly, this feels less…
When it comes to writing cricketing history, few names do it as effortlessly as Rohit Sharma. Every time you think the man has already done it all, he finds a way to add another unforgettable chapter to his legendary career. And this time, it feels even more special. In IPL 2026, Rohit Sharma has once again captured the spotlight by becoming the first capped player to feature in all 19 seasons of the Indian Premier League, while also reaching the extraordinary milestone of 550 sixes in T20 cricket. For fans, this is not just another stat. It is a reminder…
A Leadership Shift at an Iconic Brand India’s food and beverage industry is witnessing a wave of transformation, and legacy brands are reinventing themselves to stay relevant. In a significant development, Keventers has appointed Shaurya Prabhat as its new Chief Executive Officer (CEO). This move signals a strategic shift for Keventers, a brand that has evolved from a historic dairy business into a modern quick-service restaurant (QSR) chain known for its milkshakes and desserts. But what does this leadership change really mean? And how could it shape the brand’s future? Let’s break it down. About Keventers: From Legacy to Modern…
A Strategic Bet on AI-Powered Communication The global demand for real-time communication is growing rapidly – and companies enabling seamless digital interactions are attracting strong investor interest. One such company making headlines is CometChat, which has raised $6.5 million (around ₹56 crore) in fresh funding. This investment is aimed at expanding its AI-driven communication platform, strengthening its position in the competitive SaaS ecosystem. But this funding round is more than just capital – it signals a broader shift toward AI-first communication infrastructure. So what exactly does CometChat do? Why are investors betting on it? And what does this mean for…
A New Tech IPO on the Horizon India’s startup ecosystem is gearing up for another major public listing – and this time, it’s coming from the fast-growing recommerce space. Cashify, the Amazon-backed gadget resale platform, is preparing for its initial public offering (IPO), with plans to raise around ₹1,800 crore. The company has already appointed leading investment banks to manage the process, signaling that its stock market debut could happen as early as 2027. But what makes this IPO particularly interesting is not just the funding size – it’s the business model, market timing, and the growing relevance of recommerce…
A Strategic Move in India’s EV Race India’s electric vehicle (EV) ecosystem is heating up – and the latest move by JSW Motors is a clear signal that the competition is entering a new phase. In a major development, JSW Motors has partnered with Dassault Systèmes to accelerate the development of next-generation electric vehicles (NEVs) in India. At first glance, this might seem like just another corporate collaboration. But dig deeper, and it becomes clear that this partnership could play a critical role in shaping India’s EV manufacturing capabilities. So what exactly does this deal involve? And why does it…
When a Sequel Actually Delivers I walked into the theatre expecting a typical action sequel – bigger, louder, maybe a bit exaggerated. What I didn’t expect was how much Dhurandhar: The Revenge would completely pull me in. From the very first scene, it’s clear that this isn’t just another Bollywood action film. This is a full-blown cinematic experience – the kind that reminds you why you go to theatres in the first place. Directed by Aditya Dhar and headlined by Ranveer Singh, the film builds on the success of its predecessor but takes everything up several notches – scale, storytelling,…
A Strategic Move into the Future of Investing India’s insurance and investment landscape is evolving rapidly – and Tata AIA Life Insurance is clearly positioning itself at the forefront of this transformation. In a significant development, Tata AIA Life Insurance has launched three new funds under its ULIP (Unit Linked Insurance Plan) offerings, including a strong focus on AI-driven global investments and mid-cap growth opportunities. This move is not just about expanding product offerings – it reflects a deeper shift toward technology-led investing and diversified portfolio strategies. So what exactly are these funds? And more importantly, what do they mean…
Why AI Tools Are No Longer Optional If you are building a startup in 2026, here’s the reality – AI is no longer a competitive advantage, it’s a necessity. From automating customer support to generating marketing content and analyzing data, AI tools are reshaping how businesses operate. What once required large teams can now be done by a handful of people using the right tools. But with hundreds of AI platforms available, the big question is: Which AI tools actually matter for startups? In this guide, we break down the top AI tools for startups, including Claude AI, and how…
A Partnership That Actually Makes Sense In an era where celebrity endorsements often feel forced, some collaborations stand out for their authenticity. The latest one creating buzz is Yami Gautam joining hands with CaratLane as its first-ever brand ambassador. Yes, you read that right. Despite being one of India’s most recognized digital-first jewellery brands, CaratLane had never appointed a celebrity face – until now. So why Yami Gautam as brand ambassador of CaratLane? And why now? Let’s break down this move, what it means for the brand, and why this collaboration is more strategic than it may seem at first…